Finská Sauna: Bringing Authentic Sauna Culture to the Czech Republic and Slovakia for Nearly Two Decades
A Decades-Long Partnership
Finská Sauna, part of HORAVIA s.r.o., has been a trusted Harvia distributor and service partner for the Czech Republic and Slovakia for nearly 20 years. What began as a simple outreach to sauna suppliers grew into a long-standing collaboration that has helped shape the sauna and wellness landscape in Central Europe.
“We built our very first sauna for my parents,” recalls co-founder Michal Hora. “I contacted Harvia among many others, not knowing that this would turn into a lasting business relationship.”
Today, Finská Sauna is a go-to destination for sauna solutions - from residential projects to professional installations. Their headquarters in Brno serves as a central hub for customer consultations, distribution, and after-sales service.
A Passion Rooted in Wellness
The journey into the sauna industry began somewhat by chance, but Finská Sauna has since evolved into a key regional player. Driven by a longstanding passion for wellness, Michal saw an opportunity to bring his marketing expertise into the sauna industry. He made an early career shift from marketing into wellness, entering the sauna space with a fresh perspective. What began as a business venture quickly evolved into a deeper mission - to deliver high-quality, authentic sauna experiences inspired by Finnish tradition.
Finská Sauna’s partnership with Harvia, a brand celebrated for its strong Finnish heritage and innovation, has played a key role in this mission. “Thanks to Harvia, we’re able to offer products that truly reflect the heritage and functionality of the Finnish sauna,” Michal explains.
Harvia: A Trusted Partner
Finská Sauna credits Harvia for not only supplying premium products, but also for being an active and supportive partner. Regular training, strong marketing support, and responsive warranty services have enabled Finská Sauna to stay ahead in a competitive and fast-evolving market. “What we also really appreciate is that Harvia continues to listen to feedback from partners like us — we regularly share insights not only about products but also about technical solutions, and we feel heard”, says Michal.
One standout collaboration was the installation of a custom sauna for top-league hockey team Kometa Brno. Designed to meet the recovery needs of elite athletes, the project was completed in partnership with goalie Sasu Hovi and remains a professional highlight for the team.
Tailored Solutions for an Evolving Market
In recent years, Finská Sauna has witnessed a wellness boom across the Czech Republic and Slovakia, particularly in the rise of public sauna facilities and spa centres. This growth has also fuelled interest among private clients, many of whom now seek custom solutions for their homes.
Customer expectations are rising, and so is their knowledge. Finská Sauna embraces this as an opportunity to offer highly personalized services — from unique sauna designs to tailored wholesale packages.
As a company, Finská Sauna is primarily focused on B2B distribution, operating through its dedicated partner portal at b2b.sauna-net.com.
However, end customers can also purchase Harvia products online in the Czech Republic via www.sauna.cz and in Slovakia via www.sauny.sk.
“We’ve never come across a project we couldn’t handle with Harvia,” Michal says proudly.
Discover Finská Sauna’s Offering
As the sauna wellness movement continues to grow, Finská Sauna sees the future in creating more tailored sauna experiences that meet individual needs. Their ongoing partnership with Harvia shows how shared values, dedication to quality, and a respect for tradition can lead to lasting success — and inspire more people to embrace the true spirit of the Finnish sauna.
Explore how Finská Sauna, in partnership with Harvia, can deliver top-quality, personalized sauna solutions tailored to your needs.
Connect with Finská Sauna
📍 Location: Hněvkovského 30/65, 617 00, Brno - Komárov, Česká republika
🌐 Website: www.finskasauna.cz
📞 Phone: 800 500 600
📧 Email: info@finskasauna.cz
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